Schedule

This schedule includes the date, topic and student responsible for the post. Please make sure you post your entry by NOON on your date to ensure you receive credit!

Week	Post Date	Chapter	Topic	Student
2	17-Sep	4	Database Best Practices	Consoli, Daniel
2	17-Sep	2	Internet Value Chain	Truong Rivera, Angelina
3	17-Sep	5	Branding on the web	Miles, John
3	18-Sep	5	Building a Brand Community Online	Dawson, Sarah
2	18-Sep	2	Software as a Service	Parsons, Christina
2	18-Sep	2	Cloud Computing	DeBoer, Jocelyn
2	19-Sep	4	Direct Response Strategies	Din, Eric
3	19-Sep	5	Online Video - Who's watching?	Clark, Joel
3	19-Sep	5	Video Marketing Strategies	Richardson, Amber
2	20-Sep	3	Business Models	Pomerleau, Tanner
3	20-Sep	5	The Future of Video Marketing	Reina-Pelaez, Sebastian
4	24-Sep	6	Online Advertising as a Strategy	Panicucci, Sophia
4	25-Sep	6	Customer Acquisition Strategies	Porter, DJ
4	25-Sep	6	Targetting your Online Advertising	Virk, Sumit Singh (Sam)
4	26-Sep	6	Online Advertising Open Topic	Clarke, Nicholas
4	27-Sep	6	The future of Online Advertising	Jones, Elliott
5	01-Oct	7	Email Marketing Best Practices	Mcnair, Tyson
5	02-Oct	7	SPAM – how do you get your email through?	Burghardt, Kamil
5	02-Oct	7	Email Marketing Open Topic	Low, Dustin
5	03-Oct	8	Search Engine Optimization Open Topic	Lopez, Victor
5	04-Oct	8	Organic or Paid Search?	Gogna, Shaffy
6	08-Oct	9	The Rise of Social Media Marketing	Onur, Yaprak
6	09-Oct	9	Social Media Profile –Pinterest	Tourountzas, Justisse
6	10-Oct	9	Social Media Marketing as a Strategy	Bassi, Sumir
6	11-Oct	9	Social Media Marketing Open Topic	Nguyen, Huy
6	11-Oct	9	The future of Social Media	Brandt, Jordan
7	15-Oct	1	The future of the Internet	Mosca, Sylvia
7	15-Oct	6	Online Advertising Open Topic	Sanderson, Janessa
7	16-Oct	1	Who is online? (Keep it Canadian)	Pitton, Carla
2	16-Oct	4	The Power of Data Mining	Fasciano, Nick
7	17-Oct		Tell me about HTML5	Alyamani, Waheed
READING WEEK
8	29-Oct	10	Lead Generation Best Practices	Brunato, Alexander
8	30-Oct	10	Let's Talk Conversion	Schoeman, Marianne
8	30-Oct	10	Lead Generation - Who is doing it wel?	Hayre, Jevan
8	31-Oct	10	Landing Pages Open Topic	Scheibler, David
8	01-Nov	10	Content Marketing for B2B	Kaloustian, Raffi
9	05-Nov	11	Strategic Customer Relationship Marketing	Hamilton, Nicholas
9	05-Nov	11	CRM Excellence:  Who's doing it well?	Oliva, William
9	06-Nov	11	CRM Process	Futino, Joseph
9	06-Nov	11	CRM & Personalized Site Content	Singh, Rattan
9	07-Nov	11	The future of CRM	Simon, Mercedes
9	08-Nov	11	CRM Open Topic	Leppard, Jordan
10	12-Nov	12	Web Development Open Topic	Oliver, Joel
10	12-Nov	12	B2B Websites - must-have design elements	Johnston, Brad
10	13-Nov	12	Do’s and Don’ts of e-commerce websites	Gandhi, Saiyam
10	14-Nov	12	Websites – the Customer Experience	Farmer, Emilee
10	15-Nov	12	Websites – the Next Generation	Floriani, Jake
10	15-Nov	12	Web Development - HTML5	Ibrahim, Sherif
11	19-Nov	13	Customer Service & Web Technology	Shaikh, Lazena
11	19-Nov	13	The future of online customer service - what will be next for e-commerce websites?	DeBoer, Jocelyn
11	20-Nov	13	How can brands use Social Media for customer service?	Dhumal, Tejas
11	20-Nov	14	Website Evaluation Tools	Della Pietra, Samantha
11	21-Nov	14	Web Analytics Open Topic	Bozzo, Felice
11	22-Nov	14	Segmentation Metrics	Mancini, Daniel
12	26-Nov	15	Privacy on the Web	Lefebour, Hailey
12	27-Nov	16	Mobile Marketing Channels	Loosemore, Ryan
12	27-Nov	16	Mobile Marketing - Who is doing it well?	Cicuttini, Andrew
12	28-Nov	16	The Future of Mobile Marketing	Cummings, Kellen
12	28-Nov	16	Mobile Apps - How do they make money?	Shino, Mariam
12	29-Nov	16	Mobile App or Mobile Web?	Younes, Ahmed
13	Dec 03 – 06	13	Reflection Post	Everyone